Archive for the ‘Copywriter’ Category

Why Flash Websites Are Not Seo-Friendly (Yet)

Saturday, February 26th, 2011

Why Flash Websites Are Not SEO-Friendly (Yet)

June 2008. That’s not too long ago on your wall calendar, perhaps, but is a geological age or two in “tech time.” Computers and communications technologies like the Web have changed quite a bit since then, but some things apparently take longer than others, as it was in June 2008 that the Google Webmaster’s blog announced that Googlebot was able to extract links and text content from Flash files. This would make it possible for the company to rank and index all the sites using that popular type of content. Adobe chimed in at the time to say what a win-win situation it was. It sure sounded like the previous problems were solved.

Of course, Google backed off a bit by adding that they would have to phase in the changes, that it would take a little time. The firm promised that the first noticeable improvement would be better snippets, the search result blurbs, coming from Flash-filled sites. Since, in the past, Google could get nothing at all from that content, the snippets would be missing or exhibit the only discoverable text (even if it were tags or version numbers). The fact is, there is now some limited functionality to the Googlebot Flash-reading program, but many observers believe the firm overpromised and underdelivered.

Two years on

Adobe has every incentive to convince people that Flash belongs on their Web sites and is fully indexable by all leading search engines. The explosion of Rich Internet Applications (RIAs) means that a lack of indexing functionality renders a growing percentage of sites invisible to the search spiders. Two years on, there is still little data being release by either Google or Adobe on the number of Flash pages being indexed, the depth of the indexing, the effect on search results or any other metric. There appears to be quite a disconnect between the PR and the facts.

About a year after the initial announcement, in summer of 2009, Adobe started sending out assurances to RIA developers (again) that they could keep working the way they were working, and didn’t need to alter or repurpose content to make it searchable. The problem, of course, is that this solves nothing, as many Flash pages have little text, anyway, and are composed of images, video and animation, the details of which will not be displayed in the proposed approach.

The search process would work better if a unique URL were associated with each piece of content. When Flash dynamically loads text during the user interaction, and the URL stays the same, Googlebot could track and remember those actions, at least to a reasonable degree, and remain tied to the original URL. Adobe distributed a Flash player to all the search engines to allow spiders the ability to navigate through an SWF application like a virtual user. When specially tweaked for searching, Flash technology can capture all the paths in the SWF application, much like it ambles through pages in standard Web applications and formats.

Workaround time?

In the meantime, progress has stalled. There are workarounds, though. You can use meta tags on whatever HTML page has the SWF file, but the problem with that is that search engines rank on multiple pages, content, linking, user paths and more. Your page will rank low because, as far as the search bots are concerned, your site is just a single page that links with no one and nothing.

The other workaround is an HTML mirror site, where you take your Flash pages and build separate HTML versions of each, stripped down without a lot of fanfare and hoopla included. You will then use meta tags to embed specific search terms that relate to that page. This allows the spider to crawl the entire content of the site, bringing up your ranking and visibility, and you can then insert HTML code to automatically redirect people who open the HTML ringer page to the Flash version. It also allows you to offer, instead of a bells-and-whistles Flash site, a simpler, faster-loading HTML version for people who have dial-up or low-bandwidth connections.

The impact on SEO

No one wants to have to do a pile of extra work like that if it’s not necessary. The problem is, we don’t really know when the full-on solution will be in place. Flash is still a sore spot for SEO pros, and some would prefer that text always remain HTML (which is text), and that Flash be restricted to non-textual content such as animations, videos, illustrations and the like. Others are hoping that the Holy Grail of Flash searchability will be announced, with evidence that it works, any day now. That day is not here, and it’s hard to predict when it will be. In the meantime, there are workarounds, and there is also patience. Perhaps a combination of these is the best route for the moment.

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7 ways to get quality backlinks that will help your site become # 1 in Google

Saturday, February 26th, 2011

There is a lot of confusion as to how a website gets to be #1 in Google. Although Google often changes their algorithm, one thing remains consistent; the inclusion of backlinks. You may ask, what is a backlink? That is a fair question; simply a backlink is a hyperlink from somewhere that points to your website. The more appropriate question should be; is there anything I need to know about backlinks? This answer is much more complex.

There are several things to take into consideration when building a backlink. This first thing is the anchor text. The anchor text is a piece of HTML code that is normally blue and underlined. These anchor text help Google to determine the keywords that should be used for your site. Depending on the type of website you are commenting on; you will need to use either “a href” or a “URL=”. Both methods are well documented on the Internet. The second thing to consider when building a backlink is if the backlink will appear on a homepage or an internal page. Homepage backlinks are more valuable than internal pages. The third consideration is the authority of the website you are commenting on. This is called Page Rank (PR). The best way to view PR is to use Firefox in coordination with SEO Quake. Google uses a ranking of between n/a (the lowest) to 0 through 10 (the highest). Getting a backlink on a PR 9 site is more valuable than getting a backlink on a PR n/a site. It is also harder to get a backlink on a PR 9 site than a n/a site.

Earn the top spot in Google with these proven methods:

1. Comment on Blogs - Find a blog that is about something you are passionate about and become a member. And, while a member; do more than just read the articles. Comment on them, become an active member by thinking about the article and submitting appropriate comments. If there are questions that are unanswered that you can solve, comment. And, always leave at a minimum your URL.
2. Submit Articles - Write articles on subjects that you are familiar with. Search the Internet for article directories and have your work distributed. (ezine is a great site to use) Most article directories allow you to include hyperlinks. These hyperlinks should of course include backlinks you your site.
3. Incorporate Social Media - Social Media sites like Facebook and Twitter are scanned often by Google. So, consider including hyperlinks in your posts on occasion. One word of advice; don’t just throw out spam. Your friends will not appreciate it.
4. Buy Backlinks - There are a tremendous amount of individuals out there that are willing to sell their service. Many are of great value. But, there are also many scammers. Be aware and do your research. I can tell you from experience that Terry Kyle and the 3 guys and a browser folks get backlinks are good sources.
5. Trade Backlinks - While trading backlinks has fallen out of favor by most. I believe it still to be a tool to use as long as there isn’t a direct page for page linkage. The best way to implement this is to find a webmaster with more than one domain.
6. Build a domain farm - I like this technique. The key is to find domains that are of value. A couple of things determine value: Age and Backlinks. Expect to pay some good money if you find a site that has both. Backlinks forum, Warrior Forum and other sites will help you find domains for sale.
7. Join a Specialty Group - I am a developer. So, I belong to about a dozen coding websites. And, I am considered an expert on more than one. So, the webmaster really trusts my input. One of my requirements for helping junior developers is the inclusion of backlinks to my sites.
8. Build a Profile - Find some forums in which to become a member. Most forum sites allow you to build a signature. And, most signature fields allow backlink code.
9. Use a tool - There are many different backlink tools available to the intrepid Internet marketer. My favorite is the Backlinks Engine

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4 Great SEO Tips

Saturday, February 26th, 2011

Search engine optimization (SEO) is the process of increasing ranking in search engine like Google and Yahoo. I believe many bloggers are doing this in order to get high page ranking, as well as increase their earning. I am also doing this currently. In this post, I would like to share some top SEO tips.

SEO have a close relationship with your blog traffic. Thus, after you submit your blog into search engine, what you need to do is increase your blog traffic. This is very important. A blog with no traffic will never get high page ranking in search engine.

1. Use Keywords
Normally, you should target one keyword per blog post. I notice something when I am doing SEO. In your blog post, try to repeat your keywords. This does help much on search engines to search your blog through certain keywords.

Besides repeating keywords, one thing that you can try is bold your keywords. I am still trying this but there are bloggers mention that this does help to get high page ranking =)

2. Label Your Posts
Label your posts is also important. I see many bloggers label and cetegorize their posts as “uncategorized”. This way will discourage your post to be searched by search engine. You should label your post, with your keywords if possible. Label your posts correctly is very important in order to let search engine to search your blog.

3. Backlinks
To get high page ranking, you need tons of backlinks. When I mean tons, I mean it. You really need to put much effort on getting backlinks. Do more link exchange with webmasters will help much. Search blogs which have same niche with your blog and request a link exchange with them. Besides, post articles to article directories also an effective method to get backlinks. Link back to your blog in every article you submit.

4. Update Your Blog Often
I realize that search engines love blogs and websites that update often. An inactive blog will never get high page ranking in search engines. Thus, update your blog often with quality content is very important. It is important to let search engine to “love” your blog as well as grab your readers. You no need to update everyday, but you need to have at least 2 posts per week. If you able to update everyday or a post every 2 days, then will be good =)

Is it SEO easy? It is not easy but it is not hard either. However, consistency is very important. Get high page ranking need lots of effort and it takes time. If you give up easily, the you will be surely failed.

 

If you want to know more tips and tactics on how to make money online, please frequent http://blogstowealth.blogspot.com/ for more info. Do not forget to grab the free eNewsletters.

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Top 10 tips for google seo

Friday, February 25th, 2011

There are quite a few Webmaster across the world who specializes in google seo or google optimization. The kind of search engine optimization that is carried out with the soul aim of achieving higher ranking in the search engine result pages of Google is popularly known as Google SEO or Google Optimization. However google keep changing its algorithm from time to time, which makes the job very challenging one. Its not easy to achieve higher ranking in Google search engine result pages and even if one does manage to get a good position in the SERP holding that position for a long period of time becomes another challenge.Google has recently made a significant change in its algorithm which is popularly known as the Caffeine update. This has caused a significant change in the Google SERP. The ranking of many site has drastically changed due to this algorithm change. Those who have lost their higher position have become worried and they are very much eager to know how they can regain that position again. Here are some tips, which will help them in getting back their previous position in the Google SERP.

On Page SEO tips

1.Google prefers domain names, which contains the keywords. It is therefore advisable to choose a domain name which contains the main keyword of the website.

2.The Meta title should be concise and compact. It should contain the keyword. It should not be a sales speech. The ideal length of the Meta Title is 70 character including spaces.

3.The Meta Description also should be clear, concise and compact. It should be promotional in nature yet should not be a sales speech. It should be keyword rich. Ideal length for the Meta description is 156 character including spaces.

4.One should use a maximum of 35 word in the meta keyword section. Therefore limit the number of keyword mentioned in this section and should also ensure that the keywords mentioned here is also present in the body content of the page.

5.Each page of a website should focus on only one or two keyword not more than that. One can use several variation of the same keyword again and again in a page. Ideally the keyword should be used inside the first paragraph of the body content. The ideal keyword density is 2-5%

6.Keywords should also be used in the H1 tags. Keywords should be used while naming the different page of a website especially the landing page. Links to different page of the website should be named after the keywords.

7. Hyperlink keywords in the content using them as anchor text link. Wikipedia style linking structure is best.

8. Recent trends show that Google dislikes menu bar links especially in the sidebar section and also the footer links. Rather it prefers drop down menu bar links at the top of the page just above the content. Therefore it’s advisable to create the linking structure accordingly.

9.Google prefers fresh content. Therefore one should keep adding fresh content in the website whenever possible. If you have blog integrated with your     http://www.topukdatingsites.co.ukwebsite just keep adding content in it. Google prefers regularly updated website.Therefore keep your updated.

10.Try to improve the site-downloading site. Google prefers sites, which downloads fast enough.Therefore don’t use too much of flash or javascript and thinks like that which slows down the site download speed.

These are the top 10 tips for the new age google seo.

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Free Backlink For Your Blog/site – Blogging To Earn Money

Friday, February 25th, 2011

For more details, please visit here : Best Tips and Guide Making Money Online

Starting your own blog must be really tiresome. Especially for building your traffic. And because google reject any kind traffic from PTC (Pay To Click) program, TE (Traffic Exchange). Popular tips for building your traffic is by backlinking. Let me tell you first what backlink is.
A backlink is simply a link from another website to yours. Such links are a cornerstone of Search Engine Optimization (SEO). The number of backlinks a blog or site has translates to authority with search engines. It means that you place a link on your site that leads to another site and ther webmaster places a reciprocal link back to your site. Make sure that all the backlinks are with a similar niche with your blog. The greater the relevance of the content of the linking site to the content on your site, the greater the value of the backlink. Backlinks to your Online Business site from loan sites are not relevant as backlinks from make money online sites. The latter links are of a higher quality.

Once you’ve sniffed out backlinks for your blog with BackLink Agent, ping your articles or blog posts (or blog RSS feed). Just do a Google search for ‘blog ping service’ there’s lots out there. On a typical website’s homepage there are no more than 5 links pointing out to another site. On a blog there are an average of 92 links pointing to external sites. This is based on the link analysis of the top 100 blogs listed by Technorati

It is very important if you are engaged in SEO because Google will give more credit to sites or blogs that have a good number of quality links or backlinks and will consider your site more relevant than others in their search engine. And also note that quality of backlink really help you a lot. For example, backlinking to page rank 6-7 site is better than backlinking to 100 site of page rank 3 or less.

OK, let’s start from free one. Getting backlink for your blog for free, there are many ways, such as :
1. Free backlink site. For more details, please visit here : Best Tips and Guide Making Money Online

3. Be active in Forums. This is free way to for getting your backlink. Find online business forum, and be active to that forums. for list of forum that related to business online or making money online. More popular from foum site, more people will acknowledge you and your offer for exchanging text link with higher pagerank will be approved by other members.

4. Search engine. How to get backlinks from search engine like yahoo or google? actually, this is easy task but really spend more time. Just go to search engine you prefer and type related keywords with your blog content. If you have blog with make money online content, just type “make+money+online”. See the result, top 10 in search engine mean that they are very popular and have high page rank. Now start commenting in those site/blog and don’t forget to type your own blog to that comment. this is more valuable than getting backlink from low page rank site. Do this 5-10 times a day and see the result. And this is really worth to try.

5. Submitting your article to blog directories. One of the best way to promote your blog and getting more traffic, is promoting your article. Especially for unique article, more people get known of your articles, more people willing to land to your site. Here some blog directories with high PR (9-7)

For more details, please visit here : Best Tips and Guide Making Money Online

Submit your article there so people know that you are exist  and you have capability to give unique and usefull article.

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