Webmaster Discussions

While some have tried to figure out or manipulate Google’s search algorithm, others have referenced Google itself and have used the many tools available to optimize and enhance their sites. Free tools such as Google Analytics or Webmaster Tools are invaluable and should not be looked down on because they are F-R-to the double E.

People think they have SEO figured out because they took a one hour webinar or read an article about how to become an SEO guru. I’m sorry friends, but you just don’t have it. There is more to it than listening to a guru. Do your research, practice, live and breathe SEO. But always refer back to the search engine itself. Google tells us what it is looking for and what it frowns upon. Don’t waste your time trying to pull one over on Google because it is just too smart for that. Tricking Google is a no no and it’s time you’ve learned a lesson.

Here are some of the quality guidelines and things that you should not do that Google has specifically outlined for you to improve your sites’ ranking on its search engine. For more detailed information from Google’s Webmaster Guidelines please go here http://www.google.com/support/webmasters/bin/answer.py?answer=35769#3.

Here is a condensed version:

The first basic principle that has been said over and over is to make your site for your users and not the search engines. “Cloaking” or presenting information to your users that is different from what the search engines see is frowned upon. If your users can interpret and easily navigate your pages, so will the search engines. Keep in mind that you will need to fully optimize title tags and meta descriptions as well as other basic search engine optimization “onpage” elements for the search engines to see.

The second basic principle is to not trick Google. Trust me, it is a matter of time before you will get caught and you will pay for your trickery. Some tricks that people actually think help them are: creating domains with duplicate content, using hidden or invisible text, using hidden links, and/or throwing up a bunch of keywords that have no relevancy to your site. These tricks won’t cut it.

This should go without saying, but too many people just don’t want to listen…do not participate in link schemes! Link exchange programs or link farming is not respected by Google and it is not what it wants to see. Links should be built naturally and you shouldn’t have to build or obtain links by doing something sneaky. If you are participating in a link scheme you will likely be linking to bad neighborhoods that will hurt your position on the SERPs. If you have good content on your site and/or blog posts, people will link to you. The links will come!

Finally, do not fall for the myth that SEO is a one-time thing. Making “onpage” changes or modifications should only happen once. However, the ongoing blogging and social media optimization is what is of most importance in the long run.

Go here to read the rest: Tricking Google is a No No

SEO, or search engine optimization, is the most important thing to make money online. If you know the basic concept of SEO, you can be confident to make money online by SEO. Here I am jotting down best SEO tactics that I have learned from hands on SEO experience on SEO for online marketing.

1) Think where to write SEO articles? Answer is – blog, website or article submission websites. If you have a blog or website, SEO is important to promote your website through search engines by doing SEO. If you have a good search engine ranking, you can get more target traffic/visitor to your website and if you run Google adsense /adbrite/chitika or any other contexual ad providers, your earning potential will be increased by an increasing CTR (click through rate).

If you have no website but you want to promote your affiliate product, then SEO for article marketing is important to you for your affiliate marketing. Figure out the right product for your affiliate marketing.

2) Now decide what topic you should choose. You need to research on various SEO trends, Google search volume on particular keyword, Google AdWord selector tool to select best paying and popular keywords and the most important tool is to use some best keyword selector tools like KEYWORD ELITE 2.0. You choose the best keywords with maximum volume of global search and good no. of advertiser competitions. Learn Why Keyword Elite 2.0 Will Allow You To Dominate The Competition

3) Now comes SEO content writing. Try to focus on the most important 3 keywords or key phrases that you have researched from KEYWORD ELITE2.0. Try to use these keywords meaningfully in your content title and use frequently in your content body. The content body should contain a SEO keyword density of 3-4%. So, if you write a 300 words article, it should contain 9-12 times repeatation of that particular keyword in your content. You have to maintain keyword proximity too. That means the most important keywords should be in a sequence and close to each other. It gives the content a SEO boost.

4) Now if you have a website, use title tag, meta description, meta tag optimization for good SEO and then paste the SEO content in website content area. The title should contain 3 keywords and meta description and title should be relevant to the content of the website. Try to put some unique keyphrases/combination of keywords to make your title different from the crowd. Your creativity along with the techniques I described is vital for a good SEO title. Then write a keyword rich meta description (meaningful)
You can use H1-H6 tags in your web page HTML to boost SEO. Also don’t forget to put put alt text for images. If you have blogs try to put some good blogger hacks for better SEO

5) Put keyword rich anchor text in body of the content, that links to your other web pages. Cross linking with anchor text is a must for good SEO practice.

6) If you are writing articles put your signature line and affiliate links there. the rest of the SEO article writing is same as discussed above. Also using Mass Article Control Tool is a good choice to make money by article marketing

7) If you are using wordpress, then change your permalink structure to custom field /%postname%/ or anything else you would like that act as static HTML pages. Also use All in one SEO plugins and other best wordpress plugins for good SEO. The keyword research is sufficient if you use KEYWORD ELITE2.0. It will save your time and effort to make you decide what niche you should choose to work and to make money online. Don’t forget to upgrade your wordpress to latest version.

Now comes promotion of your content by SEO. Do link exchange with other good relevant sites. Give links to other authority sites like Google, yahoo, wikipedia from your site. Do social media marketing and social bookmarking in Digg, Stumbleupon, Reddit, Twitter, Facebook, Propeller, Yahoo Buzz, Simpy, Mixx, Netvine, Mybloglog, Technorati, Blogcatalog, and Feedburner for the best SEO

9) Submit your article or sites to article directories, blog directories. Do rss submissions for better SEO.

10) Write free press releases and submit that also acts good to boost up your backlinks and thus SEO

11) Use SEO tools like SEO centro meta analyzer, keyword density checker, page rank checker, Google banned checker, Google webmaster central, domaintools to get your SEO score.

12) Always update your self what is happening in internet marketing and SEO industry. Read Google’s Matt Cut’s blog, problogger.net and search Google on different other SEO topics. Read 2 SEO Tips That I Bet You Really Didn’t Know

Hope you like these SEO tips that I have summed up here to give you a brief idea on SEO and online marketing tips to promote your website and to earn money.

See the original post: Best SEO Techniques To Really Make Money Online

SEO is a method used to maximize the quality and quantity of visitors coming to a blog or other sited through search engines. While there are paid deals for search-engine marketing like sponsored links this particular practice is free. How SEO works is by helping you top the list of search results. The higher you are placed on a search result the better are the chances of traffic on your site.
SEO is a marketing strategy for the internet that looks into how search engines function and what people look for on the internet. Optimization is done by editing content and HTML codes to maximize the relevance of particular keywords and to do away with barriers related to search engine indexing activities. There are many steps towards search-engine optimization and an SEO agency or consultants can help you with this.
Services may offer SEO alone or as a part of a larger marketing campaign. The underline point is to make content management systems, website designs, images, shopping carts, videos, menus, website designs and other elements search engine friendly to help maximize search exposure.
There are many over aggressive SEOs in the market that pursue under the table marketing strategies and use unfair means to manipulate search engine outputs. But as the website owner you should be aware of the fact that your site could be blacklisted or even removed if you are found to have tampered with the guidelines. Make sure that your SEO follows Google Webmaster Guidelines.

While SEO can help in listing you high up in the search results there is another technique known as spamdexing or black hat SEO which you must be aware of. This uses methods such as keyword stuffing, link farms and article spinning which reduces the occurrence of relevant results in a search thereby killing the search experience of the user. Search engines generally track down sites that use these unfair techniques so that they can be shut down permanently.

See the rest here: Optimize Your Website With the Help of a SEO Expert For Better Results

Why Flash Websites Are Not SEO-Friendly (Yet)

June 2008. That’s not too long ago on your wall calendar, perhaps, but is a geological age or two in “tech time.” Computers and communications technologies like the Web have changed quite a bit since then, but some things apparently take longer than others, as it was in June 2008 that the Google Webmaster’s blog announced that Googlebot was able to extract links and text content from Flash files. This would make it possible for the company to rank and index all the sites using that popular type of content. Adobe chimed in at the time to say what a win-win situation it was. It sure sounded like the previous problems were solved.

Of course, Google backed off a bit by adding that they would have to phase in the changes, that it would take a little time. The firm promised that the first noticeable improvement would be better snippets, the search result blurbs, coming from Flash-filled sites. Since, in the past, Google could get nothing at all from that content, the snippets would be missing or exhibit the only discoverable text (even if it were tags or version numbers). The fact is, there is now some limited functionality to the Googlebot Flash-reading program, but many observers believe the firm overpromised and underdelivered.

Two years on

Adobe has every incentive to convince people that Flash belongs on their Web sites and is fully indexable by all leading search engines. The explosion of Rich Internet Applications (RIAs) means that a lack of indexing functionality renders a growing percentage of sites invisible to the search spiders. Two years on, there is still little data being release by either Google or Adobe on the number of Flash pages being indexed, the depth of the indexing, the effect on search results or any other metric. There appears to be quite a disconnect between the PR and the facts.

About a year after the initial announcement, in summer of 2009, Adobe started sending out assurances to RIA developers (again) that they could keep working the way they were working, and didn’t need to alter or repurpose content to make it searchable. The problem, of course, is that this solves nothing, as many Flash pages have little text, anyway, and are composed of images, video and animation, the details of which will not be displayed in the proposed approach.

The search process would work better if a unique URL were associated with each piece of content. When Flash dynamically loads text during the user interaction, and the URL stays the same, Googlebot could track and remember those actions, at least to a reasonable degree, and remain tied to the original URL. Adobe distributed a Flash player to all the search engines to allow spiders the ability to navigate through an SWF application like a virtual user. When specially tweaked for searching, Flash technology can capture all the paths in the SWF application, much like it ambles through pages in standard Web applications and formats.

Workaround time?

In the meantime, progress has stalled. There are workarounds, though. You can use meta tags on whatever HTML page has the SWF file, but the problem with that is that search engines rank on multiple pages, content, linking, user paths and more. Your page will rank low because, as far as the search bots are concerned, your site is just a single page that links with no one and nothing.

The other workaround is an HTML mirror site, where you take your Flash pages and build separate HTML versions of each, stripped down without a lot of fanfare and hoopla included. You will then use meta tags to embed specific search terms that relate to that page. This allows the spider to crawl the entire content of the site, bringing up your ranking and visibility, and you can then insert HTML code to automatically redirect people who open the HTML ringer page to the Flash version. It also allows you to offer, instead of a bells-and-whistles Flash site, a simpler, faster-loading HTML version for people who have dial-up or low-bandwidth connections.

The impact on SEO

No one wants to have to do a pile of extra work like that if it’s not necessary. The problem is, we don’t really know when the full-on solution will be in place. Flash is still a sore spot for SEO pros, and some would prefer that text always remain HTML (which is text), and that Flash be restricted to non-textual content such as animations, videos, illustrations and the like. Others are hoping that the Holy Grail of Flash searchability will be announced, with evidence that it works, any day now. That day is not here, and it’s hard to predict when it will be. In the meantime, there are workarounds, and there is also patience. Perhaps a combination of these is the best route for the moment.

Follow this link: Why Flash Websites Are Not Seo-Friendly (Yet)

In the last article, we talked about how getting top of the range links from authoritative sites in your field can boost your search engine rankings. This time, we are going to explore further into linking methods, and the way to identify and get “high quality” links. We’re also going to chat temporarily about Google’s PageRank.

First, let’s inspect a regular link. It’s a chunk of text ( or image, but we are going for text ) that links to your blog, and some of the factors that matter are

1 ) The address which it links to

2 ) The text of the link

3) The PageRank of the page on which the link resides

Let’s research this information one at a time. First, you’d naturally want the link to link to your blog, but to which page of your blog? To an individual post or to your blog’s home page? Since your blog is a consistently updated website, it is always wise to accumulate all the links to point to your principal page instead if individual posts because they have a tendency to be very time-sensitive.

The text of the link also is affecting your rankings for a certain keyword. Shall we imagine your blog is about technological gadgets and another site has a link that announces “Barbie dolls” and links to your blog. Does not make much sense, right? If a lot of links that link to your site contain the terms “technological” or “gadget”, it will significantly increase your rankings for those keywords. Thus , it’s crucial to put some thoughts when requesting links from other webmasters as you want them to link to your blog with appropriate keywords.

Now, about Google’s PageRank. It’s fundamentally a scale set by Google to determine the popularity of web sites. You can read more about it on http://www.google.com/technology/. What’s interesting is that the higher the PageRank of a certain site, the more frequent Google’s androids shall visit the internet site to index it. of a page will also help it to rank higher in Google’s search engine results. In brief having a high PageRank will bring you various benefits SEO-wise.

Your blog will commence with no PageRank (which is dissimilar to PageRank 0) because Google has not yet indexed your blog. Once Google’s robots find your blog thru links on other sites, your blog will show a PageRank of zero and depending on the PageRank of the referring page, your blog’s PageRank will also rise eventually.

Getting fine quality links to your blog will help direct targetted visitors who have an interest in your niche to your blog, enable search engines to find and index your blog and eventually rank higher in search engine results.

So Select Sensibly Click Here To Meet Me. Go There Now Enjoy.

Ideas Video Tips for Marketing Within Google Hot Trends

More here: Making Money With Your Blog, Making Money with Blogs