Webmaster Discussions

There is a lot of confusion as to how a website gets to be #1 in Google. Although Google often changes their algorithm, one thing remains consistent; the inclusion of backlinks. You may ask, what is a backlink? That is a fair question; simply a backlink is a hyperlink from somewhere that points to your website. The more appropriate question should be; is there anything I need to know about backlinks? This answer is much more complex.

There are several things to take into consideration when building a backlink. This first thing is the anchor text. The anchor text is a piece of HTML code that is normally blue and underlined. These anchor text help Google to determine the keywords that should be used for your site. Depending on the type of website you are commenting on; you will need to use either “a href” or a “URL=”. Both methods are well documented on the Internet. The second thing to consider when building a backlink is if the backlink will appear on a homepage or an internal page. Homepage backlinks are more valuable than internal pages. The third consideration is the authority of the website you are commenting on. This is called Page Rank (PR). The best way to view PR is to use Firefox in coordination with SEO Quake. Google uses a ranking of between n/a (the lowest) to 0 through 10 (the highest). Getting a backlink on a PR 9 site is more valuable than getting a backlink on a PR n/a site. It is also harder to get a backlink on a PR 9 site than a n/a site.

Earn the top spot in Google with these proven methods:

1. Comment on Blogs - Find a blog that is about something you are passionate about and become a member. And, while a member; do more than just read the articles. Comment on them, become an active member by thinking about the article and submitting appropriate comments. If there are questions that are unanswered that you can solve, comment. And, always leave at a minimum your URL.
2. Submit Articles - Write articles on subjects that you are familiar with. Search the Internet for article directories and have your work distributed. (ezine is a great site to use) Most article directories allow you to include hyperlinks. These hyperlinks should of course include backlinks you your site.
3. Incorporate Social Media - Social Media sites like Facebook and Twitter are scanned often by Google. So, consider including hyperlinks in your posts on occasion. One word of advice; don’t just throw out spam. Your friends will not appreciate it.
4. Buy Backlinks - There are a tremendous amount of individuals out there that are willing to sell their service. Many are of great value. But, there are also many scammers. Be aware and do your research. I can tell you from experience that buying backlinks is a successful strategy for most people involved in Internet Marketing.
5. Trade Backlinks - While trading backlinks has fallen out of favor by most. I believe it still to be a tool to use as long as there isn’t a direct page for page linkage. The best way to implement this is to find a webmaster with more than one domain.
6. Build a domain farm - I like this technique. The key is to find domains that are of value. A couple of things determine value: Age and Backlinks. Expect to pay some good money if you find a site that has both. Backlinks forum, Warrior Forum and other sites will help you find domains for sale.
7. Join a Specialty Group - I am a developer. So, I belong to about a dozen coding websites. And, I am considered an expert on more than one. So, the webmaster really trusts my input. One of my requirements for helping junior developers is the inclusion of backlinks to my sites.
8. Build a Profile - Find some forums in which to become a member. Most forum sites allow you to build a signature. And, most signature fields allow backlink code.
9. Use a tool - There are many different backlink tools available to the intrepid Internet marketer. My favorite is the Backlinks Engine see below to find out why. You can’t beat the traffic it delivers for a one time price.

See my other articles where I talk about the other items Google uses in their algorithm.

Read this article: 7 Ways to Get Quality Backlinks That Will Help Your Site Become Number 1 in Google

Create unique, accurate page title make use of the “description” meta tag Improving Site Structure improve the structure of your URLs make your site easier to navigate optimizing Content offer quality content and services write better anchor text optimize your use of images use heading tags appropriately dealing with Crawlers make effective use of robots.txt be aware of rel=”nofollow” for links SEO for Mobile Phones notify Google of mobile sites guide mobile users accurately promotions and Analysis promote your website in the right ways.

An example may help our explanations, so we’ve created a fictitious website to follow throughout the guide. For each topic, we’ve fleshed out enough information about the site to illustrate the point being covered. Here’s some background information about the site we’ll use: accurately describe the page’s content Choose a title that effectively communicates the topic of the page’s content. Create unique title tags for each page each of your pages should ideally have a unique title tag, which helps Google know how the page is distinct from the others on your site. Use brief, but descriptive titles Titles can be both short and informative. If the title is too long, Google will show only a portion of it in the search result. Make use of the “description” meta tag Summaries can be defined for each page.

A page’s description meta tag gives Google and other search engines a summary of what the page is about whereas a page’s title may be a few words or a phrase, a page’s description meta tag might be a sentence or two or a short paragraph. Google Webmaster Tools provides a handy content analysis section that’ll tell you about any description meta tags that are either too short, long, or duplicated too many times (the same information is also shown for  tags). Like the tag, the description meta tag is placed within the  tag of your HTML document. What are the merits of description meta tag.

Description meta tags are important because Google might use them as snippets for your pages. Note that we say “might” because Google may choose to use a relevant section of your page’s visible text if it does a good job of matching up with a user’s query. Alternatively, Google might use your site’s description in the Open Directory Project if your site is listed there (learn how to prevent search engines from displaying ODP data). Adding description meta tags to each of your pages is always a good practice in case Google cannot find a good selection of text to use in the snippet. The Webmaster Central Blog has an informative post on improving snippets with better description meta tags. Words in the snippet are bolded when they appear in the user’s query (). This gives the user clues about whether the content on the page matches with what he or she is looking for. () is another example, this time showing a snippet from a description meta tag on a deeper page (which ideally has its own unique description meta tag) containing an article. Accurately summarize the page’s content Write a description that would both inform and interest users if they saw your description meta tag as a snippet in a search result. Use unique descriptions for each page

Having a different description meta tag for each page helps both users and Google, especially in searches where users may bring up multiple pages on your domain (e.g. searches using the site: operator). If your site has thousands or even millions of pages, hand-crafting description meta tags probably isn’t feasible. In this case, you could automatically generate description meta tags based on each page’s content.

Link: SEO, SEM, SMM, PPC web development and web designing service

At the end of last month, Google rolled out a new page offering advice to those seeking a search engine optimization firm. Since being unveiled, there’s been both support and criticism of the tips and recommendations that Google has posted in various SEO forums.

From my perspective, most of what Google has posted is sensible advice and positive for the SEO community as a whole, especially compared to what was said by Google previously about SEOs, within its help area:

“Be very careful about allowing an individual consultant or company to ‘optimize’ your web site. Chances are they will engage in some of our ‘Don’ts’ and end up hurting your site.”

A brief and fairly negative statement, to say the least. The impression one comes away with is that most SEOs are likely to cause you problems, so you’re better off avoiding them. Compare that to what Google’s now saying:

“Many SEOs provide useful services for website owners, from writing copy to giving advice on site architecture and helping to find relevant directories to which a site can be submitted. However, there are a few unethical SEOs who have given the industry a black eye through their overly aggressive marketing efforts and their attempts to unfairly manipulate search engine results.”

So, congratulations, SEOs! Google, in my opinion, is legitimizing the majority of you and certainly the industry.

For its part, Google actually denies that there has been any significant change in its view toward SEOs. The company notes — accurately, I would add — that it has worked with the SEO community for some time, speaking at conferences, posting information within its own web site and via public forums. If the tone on its help pages now seems more positive toward SEOs, Google says it is just now wording things better.

“Maybe we are expressing it more clearly. Certainly there’s always room for a consultant that gives you good advice,” said Matt Cutts, a software engineer at Google who deals with webmaster issues. “The intent is not to be negative or positive about SEOs but provide more information.”

Whatever the reason behind the change, I think it clearly gives the general public a more positive impression about SEOs from Google. However, Google says the main intent behind the page is educational. Google wants the public to understand how to choose an SEO wisely, so they are not likely to encounter problems getting listed with Google or other search engines.

“The overall goal is to give people the tools so that they can assess a decision about search engine optimization,” said Cutts.

Let’s take a closer look at some of those tips.

Some SEOs may try to sell you the ability to type keywords directly into the browser address bar

This tip really stood out in my mind, because there are definitely people out there selling namespace services via dubious practices. However, these pitches have nothing to do with Google. Instead, they involve Microsoft’s Internet Explorer.

So why’s Google calling this out? The company says it’s just trying to educate people generally about SEO-related issues, regardless of whether they are Google-specific.

“It goes back to Google just trying to do the right thing, the same way we did with the pop-up page,” Cutts said, referring to an educational page the company posted earlier this year on pop-up ads.

To learn more about problems with namespace pitches, see my recent article, RealNames Clones Causing Confusion. I also expect to revisit the issue in the near future, because I continue to get emails from people confused by misleading pitches. If anything, it would be nice to see Microsoft itself, rather than Google, make a loud, public statement on the issue.

Nice advice, but then Google doesn’t offer any real help on how to do this. That’s OK, I’ll fill in some blanks.

Finding Search Engine Optimization Professionals is a fairly recent SearchDay article that talks about three SEO directories. Both SeoPros.org and the SEO Consultants Directory are directories that screen who is allowed in, while SEMList.com allows anyone to list themselves and information about their companies.

MarketingSherpa.com publishes a Buyers’ Guide to Search Engine Optimization Firms. My last review was of the first edition, but I’ve skimmed the second edition and still think it is well worth the money for anyone thinking about hiring an SEO firm. Along with reviews, the guide offers a lot of helpful advice.

you should ask how long a company has been in business and how many full time staffers it employs

How long a company has been in business is good, but number of staffers isn’t necessarily relevant. You could find a small firm of only one or two people that is great. They may not have more people because they don’t want to grow beyond that.

On the forums, I saw several posts questioning the wisdom of this tip, as well. For its part, Google explains that it didn’t mean to suggest that companies with big full-time staffs are better than others. Instead, Google says it is really suggesting that consumers learn more details about the company, period.

“We are not making this general statement that the number of people matters,” Cutts said. “This is more an example of doing your homework.”

Hopefully, Google will look again at the wording. A simple change to something like, “You should ask how long a company has been in business, who is employed there, how did those employees gain their experience?,” might get across Google’s point that you should learn more about a company before engaging them without the focus seeming to be on number of employees.

Ask your SEO firm if it reports every spam abuse that it findsto Google using our spam complaint form. Ethical SEO firmsreport deceptive sites that violate Google’s spam guidelines

Sorry, I completely disagree, and I’m far from alone, judging from forum posts and other comments I’ve read. You can indeed be an ethical SEO without also playing the role of Google’s volunteer spam police.

In fact, there are plenty of “ethical” SEO firms that feel that reporting spam actually can be an unethical practice. These firms feel like they should focus on doing positive work — promoting their clients, rather than getting involved in negative work of expending time reporting spam.

http://www.seoguru.biz/blog/seo-guidelines/google-offers-seo-selection-guidelines/

Link: Google Offers SEO Selection Guidelines

o become popular in the Blogosphere takes a lot of hard work on your part. You need first to post some interesting stuff that many people want to read/see/listen/watch. You need to actively promote your blog:

http://help.blogger.com/bin/answer.py?hl=en&answer=42377

Then you get the search engines involved by submitting your blog for listing:

Here are just a few:

MSN: http://search.msn.com.sg/docs/submit.aspx

Submit Express: http://www.submitexpress.com/submit.php

Technorati: http://technorati.com/tag/technorati

Yahoo: https://siteexplorer.search.yahoo.com/submit

blogging, blogger,blogspot,make money from blog

Here is a thread on the same subject with much more details:

http://www.google.com/support/forum/p/blogger/thread?fid=26dcfde0fe2c8a970004738427e3ee14&hl=en

Read other’s blogs:

blogging, blogger,blogspot,make money from blog

1.Click on “next blog” on the Navigation bar

2. Browse recently updated blogs: http://www.blogger.com/changes10.g

3. Do a Google blog search: http://blogsearch.google.com/

4. Update your interests on your profile and click on them eg: reading, golf, blogging.

5. read the “blogs of note” listed on your dashboard.

6. Go to the “coffee shop” (listed under Blogger on this page)

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0TURNER0

Level 2

7:11 AM

If they like it they will let their friends know and before you know it you will have readers.

http://johnbturner.blogspot.com

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nitecruzr

Top Contributor

Official Blog*Star

7:23 AM

First, learn to find, and share, the blog URL directly with your family and friends.

http://blogging.nitecruzr.net/2007/09/whats-url-of-my-blog.html

Next, we have several FAQs, which discuss how to get the search engines indexing your blog.  Indexing by search engines leads to traffic from people searching, which leads to readers, subscribers, and Followers.

http://www.google.com/support/forum/p/blogger/thread?tid=14fa23d55246c1c4&hl=en

http://www.google.com/support/forum/p/blogger/thread?tid=4c853fa28da48af4&hl=en

http://www.google.com/support/forum/p/blogger/thread?tid=58ce19749a46c003&hl=en

http://www.google.com/support/forum/p/blogger/thread?tid=5ea78c91417dbbe8&hl=en

And we have my in thread tutorial.

Having your blog searchable on the web won’t happen automatically, nor will it happen immediately.  A lot of hard work, and patience, is required.

Besides friends and family, your initial readers will come through the “Next Blog” link, randomly.  You get more “Next Blog” traffic from posting more, less from posting less.  And, you’ll need this initial traffic.

http://blogging.nitecruzr.net/2008/01/more-traffic-to-our-blogs.html

Most long term readers will initially find your blog through search engine hits, from meaningful searches.  Not from searching for your blog by name.

http://blogging.nitecruzr.net/2008/06/relevance-yields-readership-and-search.html

You have to get the search engines involved, but you won’t get listed by them, automatically.  You have to do some work, let them know that you’re there, that you want to be listed, and that you are worthy of being listed.

1) Get your friends to link to your blog, where your blog is relevant.

2) Participate in forums, where your blog is relevant, and include the URL.

3) Comment on other blogs, in relevant comments, and include the URL.

4) Put relevant and useful content in your blog.

5) Some search engines may index your blog using the site feed.  Be sure to activate the feed.

6) When you have done all of the above, your blog will have some weight.  Submit your blog to the search engines, for indexing.

7) Post frequently, and keep the content of your blog moving.

http://groups.google.com/group/blogger-help/web/how-to-get-traffic-and-repeated-readers-for-your-blog

None of this happens overnight.  Search engines can take months to index your blog fully.  And even when indexed, don’t expect for a search to some key element in your blog to give you an entry on the first page of the search hits.  And remember that owners of other blogs, like yours, are actively working to be included by Google too.  Try to ignore the trolls who babble about SEO.

blogging, blogger,blogspot,make money from blog

Use Google Webmaster Tools, and Yahoo Site Explorer, to watch the indexing progress, keep an eye for problems, and know when the blog is indexed.  And to setup a sitemap, which is useful to the search engines.

http://blogging.nitecruzr.net/2008/05/google-webmaster-tools.html

blogging, blogger,blogspot,make money from blog

Google Analytics, that’s suggested by some helpers here, is more useful to small businesses and corporations.

http://blogging.nitecruzr.net/2006/07/know-your-visitors.html

And understand the differences between followers, readers, and subscribers.

http://blogging.nitecruzr.net/2009/09/know-people-who-view-your-blog.html

Go here to read the rest: i dont understand how to get more people to read my blog? and how i can read some other intersting blogs?

Blog is basically an online diary which usually comes in the form of a website. Users can add postings from time to time. Blogs include photos, text etc. Blogs are in different templates, designs, background colors. You can create your own blog. There are websites like blogger.com which is owned by Google. It allows you to choose blog address and control your blog and post messages on to your bog. Other web users can subscribe to your blog and you can edit or control the comments. Blogs are in the form of personal diaries, new diaries, specific diaries some of them could be highly technical.

RSS Feeds

RSS (really simple syndication) is a style through which users can easily read your web feeds. With RSS Reader you can automatically download stories, news, blog feeds to your desktop. For SEO, you can begin to really get your blog postings subscribed by creating information and appealing blogs. This will result in giving your information, links and site information out to the masses.

Blogs are search engine friendly as they always contain the new content which is interlinked. Some successful blogs even come in the top of search engines on certain common searched keywords or terms with less effort as compared to websites. You can promote a site with a blog in an inexpensive way. For more resources visit at www.bloggers-guide-to-profit.com. Blogs are easy to keep and update. It can be maintained by even those who do not have knowledge about creating a webpage. Anybody can run a blog as it’s easy to update, edit text, add or remove links from pages. From SEO point of view blogs are simple and cost effective way for achieving search engine ranking, online feedback and product or service sales.
Blogs encourage repeat visits because they provide the fresh content. You can include links in blogs to make it popular from SEO point of view. You can feed blogs into other people RSS Feeders. In this way your blog becomes syndicated (subscribed to).

Use of blogs

Nowadays people are making their own personal blogs. Some blog interpret people personal thoughts, activities, and reactions. Some are in the form of a family news letter and some promote as their personal hobbies. Other use is blog helps in building online communities of people with similar interests. Blogs are also used as a news source in the form of online news papers. The big news agencies now have online news blogs of their own. Webmasters helps in providing webmasters adding content to their sites. Blog becomes powerful source for SEO when it has keyword rich content and in imbedded links Thus Blogs provide quality search engine optimization.

Future of blogs

with the increase in the internet users there is increase in internet journals too. Most of these are in the form of blogs and now there are millions of blogs on the internet. And this figure is going to increase in the future. So the popularity of blogs is ongoing to grow at a faster pace. The reason for this is that blogs are gateway for visitors of a site to communicate and leave feedback to the publisher of the website. Webmasters use blogs to get ideas feedbacks about the new products from the site visitors. This has made the blogs the most precious marketing and SEO tool and its importance is going to grow in the near future.

More: Influence of Blogs on Internet Marketing