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Ranking your website highly on one of the “big three” search engines (Google, Yahoo or MSN) is a daunting task let alone ranking your website highly on all three. Three engines, three algorithms, three different sets of rules – and yet there are websites out there that have first page rankings across them all – how do they do it?
While all of the major search engines use different algorithms the end goal of all three is the same: to provide the searcher with the most relevant results available. It is this one common thread that makes it possible for an SEO to rank a website highly across all the major engines. While there are a variety of factors at play and an even wider variation in the weight each of these factors are given – the possible variations that can produce relevant results are limited.
For example, if inbound links are given 0% weight then insignificant sites will ranki highly for high-competition phrases. Many reputable companies such as Microsoft could lose rankings for their own names so links must and will always hold value. On the other hand, if links were to hold 100% weight then sp@mming the search engines would be a simple matter and so there are a limited number of possible variables in between these extremes that this factor can have, no matter which engine we are optimizing for.
That said, there are still three main engines with three distinct algorithms despite common requirements. To clarify how to optimize for all of them it’s easiest to discuss them individually first. Due to the way their algorithms work one is best to expect rankings on MSN first, followed by Yahoo! And finally Google (I am assuming that the phrase is of at least moderate competition). For this reason we will discuss them individually in that order.
SEO for MSN
Proper SEO for MSN requires that a site be structured well with a distinct theme throughout and many inbound links. The advantage an SEO has while optimizing a site for MSN is that MSN tends to pick up and credit new content and inbound links very quickly. That means that with the right tactics in place one can rank a website relatively quickly on this important engine.
While MSN has the lowest number of searches performed on it, ComScore’s report back in July revealed that MSN searchers were also 48% more likely to purchase a product or service online than the average Internet user. A very important statistic for website owners that sell online.
To rank highly on MSN one needs to build a solid sized site (exactly how large will depend on your industry – look at the size of your competitor’s sites for an idea), a relevant theme throughout the site that focuses on your primary keywords and a good number of links. MSN doesn’t (at this time) employ an aging delay on links such as the one employed by both Google and Yahoo! So the effects of the site and inbound links can be picked up very quickly and with good SEO efforts one can rank well within a few months on MSN for competitive phrases.
SEO for Yahoo!
Until recently Yahoo! Acted very much like MSN, now it’s leaning a bit more towards Google. Ranking a website well on Yahoo! Requires a solid-sized site with unique content and a very good number of links.
While PageRank is a Google factor, Yahoo! Does have some type of page value factor at play. Many moons ago Yahoo! Was playing with a PageRank-like calculation called WebRank. They even went so far as to put out a beta toolbar testing it. This indicates that there is a factor at play in the Yahoo! Algorithm similar to Google’s PageRank – they just don’t advertise what a specific page’s value is.
Yahoo! is placing a large amount of emphasis on the age of links though not in the same way that Google is. We will get to Google shortly however to understand what to expect from Yahoo! One must understand that when you get a link to your website it won’t hold it’s full value for a number of months. While the exact number of months in unknown it appears to be around 8 before it hold it’s full weight though it will hold some from day one and this weight will increase as time passes.
To rank well on Yahoo! You much optimize your site similar to what you would do for MSN and you must build a large number of inbound links and have patience as these links age. You will not see a sudden spike 2 weeks after a large link-building campaign, you will likely have to wait 3-4 months to notice any significant effect.
SEO for Google
Virtually every webmaster and website owner is primarily concerned about attaining Google rankings due to the significantly higher number of searchers using it. Provided that you are building your website following the best practices of SEO (i.e. unique content, a sizable amount of content, and a good number of incoming links) then your rankings are sure to follow, however due to their aging delay it will likely take longer than on MSN or Yahoo! Google considers the age of your links, your domain and even the individual page to be a factor and the longer your page has been online the better.
Essentially, ranking a site on Google requires that you take the same actions as for the other two, continue your link building efforts on an ongoing basis to insure that you end up with more-and-more links, and that you update your content and add content on a fairly regular basis (though the addition of a blog for example).
Tying it together
The logical process for a new website or one at the first stages of SEO is to first target MSN. At this point you can focus your attention on continuing to build high-quality, relevant links to and content on your site which will continue to increase your value on Yahoo! And Google.
Analysis will be required to determine exactly what weight you will be giving to different areas. For example, if your onsite factors are optimized for MSN then you know that you will need to make up for this in the offsite factors for Yahoo! And Google. If you figured you would need 100 links to rank on Google then you will now need to up that number to account for the fact that you have optimized your site itself for a different engine.
During the analysis process you will likely want to use a tool to speed up the process of keyword density analysis and competitor link analysis. At Beanstalk we use a tool called Total Optimizer pro though there are others out there (note: I have yet to find one that does what this one does as quickly and easily).
Conclusion
I am hoping that none of you read the title and were expecting to rank on the first page of all three major engines next week. Ranking highly on all three major engines takes time, patience and a good few rounds of tweaking to get the perfect balance of onsite and offsite optimization. Of course, as you can gather, done properly it’s well worth the effort.

See more here: Search Engines Optimizing (SEO) for the Big Three Search Engines

Did you know that inbound links, which point to your website, are one of the most powerful ways of climbing search engine result pages! That’s right – every link to your site is seen by the search engines as a endorsement and builds upon the credibility and reputation of your website. The more people who promote your content (link to your site), the higher you get ranked.

Web crawlers, web robots, or spiders are used by many companies (like Google, Yahoo etc.) to collect, catalog, index, and return information about your website. The key to a higher ranking is to create targeted content that appeals to human visitors who will link to you, while the search engines index your site for the ultimate SEO strategy!

Getting those inbound links to your site from other websites is not that hard. Local Chambers of Commerce, trade associations, schools or other professional organizations will often link to your website as a benefit of membership. Another great way to gain inbound links is to sponsor events at local charities that the press will publish online with links to your site.

Writing articles about your business or profession and submitting them to as many article directories as possible is another way to acquire links and increase your rankings. Make sure to write about your area of expertise! Check out sites like EzineArticles.com and submit up to ten articles for free!

Sharing useful information through a blog is one of the easiest ways to help draw links. If readers find your site useful and informative, they are likely to share your information. Bloggers are always looking for inspiration, websites to link to and things to discuss. You should also list your blog with online directories and on social media sites so people can find you.

Comment on other blogs, not just because you think it will help your SEO, but to show your authority within your niche market. If your comments add value to the discussion, they can drive direct traffic to your website which could lead to natural links for you. Make sure your URL is included in your signature, but please, don’t be a comment spammer or you’ll get banned quicker than you can say “link” if you do this!

We don’t recommend purchasing text links for SEO purposes. Google actually frowns upon paying for links and will penalize those they catch! It goes against their webmaster guidelines and could harm or have a negative effect on your SEO efforts. Choose carefully and play by the rules, because you don’t want links from just any website.

Sharing industry related information on social media sites will also draw links by bringing readers to blogs and websites naturally. Sites like Facebook, YouTube, Twitter and LinkedIn can help build your online brand and increase your site traffic very economically and organically. If you Google a company such as ours “Charene Creative”, you will find that more than half of the links are influenced by social media sites like LinkedIn, Twitter and our blog. Google us and see for yourself!

There are no shortcuts to finding good quality incoming links to your website. Don’t get caught up in link schemes or web spammers. Take your time and focus your attention on building naturally acquired organic links because they show that actual people are interest in what you have to say!

Read this article: Links are what hold ALL your SEO strategies together

Search engine optimization (SEO) is the process of increasing ranking in search engine like Google and Yahoo. I believe many bloggers are doing this in order to get high page ranking, as well as increase their earning. I am also doing this currently. In this post, I would like to share some top SEO tips.

SEO have a close relationship with your blog traffic. Thus, after you submit your blog into search engine, what you need to do is increase your blog traffic. This is very important. A blog with no traffic will never get high page ranking in search engine.

1. Use Keywords
Normally, you should target one keyword per blog post. I notice something when I am doing SEO. In your blog post, try to repeat your keywords. This does help much on search engines to search your blog through certain keywords.

Besides repeating keywords, one thing that you can try is bold your keywords. I am still trying this but there are bloggers mention that this does help to get high page ranking =)

2. Label Your Posts
Label your posts is also important. I see many bloggers label and cetegorize their posts as “uncategorized”. This way will discourage your post to be searched by search engine. You should label your post, with your keywords if possible. Label your posts correctly is very important in order to let search engine to search your blog.

3. Backlinks
To get high page ranking, you need tons of backlinks. When I mean tons, I mean it. You really need to put much effort on getting backlinks. Do more link exchange with webmasters will help much. Search blogs which have same niche with your blog and request a link exchange with them. Besides, post articles to article directories also an effective method to get backlinks. Link back to your blog in every article you submit.

4. Update Your Blog Often
I realize that search engines love blogs and websites that update often. An inactive blog will never get high page ranking in search engines. Thus, update your blog often with quality content is very important. It is important to let search engine to “love” your blog as well as grab your readers. You no need to update everyday, but you need to have at least 2 posts per week. If you able to update everyday or a post every 2 days, then will be good =)

Is it SEO easy? It is not easy but it is not hard either. However, consistency is very important. Get high page ranking need lots of effort and it takes time. If you give up easily, the you will be surely failed.

If you want to know more tips and tactics on how to make money online, please frequent http://blogstowealth.blogspot.com/ for more info. Do not forget to grab the free eNewsletters.

Read the original: 4 Great SEO Tips

There are quite a few Webmaster across the world who specializes in google seo or google optimization. The kind of search engine optimization that is carried out with the soul aim of achieving higher ranking in the search engine result pages of Google is popularly known as Google SEO or Google Optimization. However google keep changing its algorithm from time to time, which makes the job very challenging one. Its not easy to achieve higher ranking in Google search engine result pages and even if one does manage to get a good position in the SERP holding that position for a long period of time becomes another challenge.Google has recently made a significant change in its algorithm which is popularly known as the Caffeine update. This has caused a significant change in the Google SERP. The ranking of many site has drastically changed due to this algorithm change. Those who have lost their higher position have become worried and they are very much eager to know how they can regain that position again. Here are some tips, which will help them in getting back their previous position in the Google SERP.

On Page SEO tips

1.Google prefers domain names, which contains the keywords. It is therefore advisable to choose a domain name which contains the main keyword of the website.

2.The Meta title should be concise and compact. It should contain the keyword. It should not be a sales speech. The ideal length of the Meta Title is 70 character including spaces.

3.The Meta Description also should be clear, concise and compact. It should be promotional in nature yet should not be a sales speech. It should be keyword rich. Ideal length for the Meta description is 156 character including spaces.

4.One should use a maximum of 35 word in the meta keyword section. Therefore limit the number of keyword mentioned in this section and should also ensure that the keywords mentioned here is also present in the body content of the page.

5.Each page of a website should focus on only one or two keyword not more than that. One can use several variation of the same keyword again and again in a page. Ideally the keyword should be used inside the first paragraph of the body content. The ideal keyword density is 2-5%

6.Keywords should also be used in the H1 tags. Keywords should be used while naming the different page of a website especially the landing page. Links to different page of the website should be named after the keywords.

7. Hyperlink keywords in the content using them as anchor text link. Wikipedia style linking structure is best.

8. Recent trends show that Google dislikes menu bar links especially in the sidebar section and also the footer links. Rather it prefers drop down menu bar links at the top of the page just above the content. Therefore it’s advisable to create the linking structure accordingly.

9.Google prefers fresh content. Therefore one should keep adding fresh content in the website whenever possible. If you have blog integrated with your     http://www.topukdatingsites.co.ukwebsite just keep adding content in it. Google prefers regularly updated website.Therefore keep your updated.

10.Try to improve the site-downloading site. Google prefers sites, which downloads fast enough.Therefore don’t use too much of flash or javascript and thinks like that which slows down the site download speed.

These are the top 10 tips for the new age google seo.

See the rest here: Top 10 tips for google seo

Historically, just before the holiday season Google has mode algorithmic changes (Except last year). Though last year we saw lots of algo changes in adwords to identify thin affiliate sites.   Around last week of October; this month we have seen ranking losses for some of the sites. We are not the only one but its been documented http://searchengineland.com/is-google-broken-sites-big-small-seeing-indexing-problems-53701 by some forums too.

Some of the other questions on the forums are:

http://www.google.co.uk/support/forum/p/Webmasters/thread?tid=1b973a3ff415ad16&hl=en

http://www.google.co.uk/support/forum/p/Webmasters/thread?tid=6296d8ac7b8f65e8&hl=en

Google all along has maintained that there has been glitch and it will be rectified soon.

A Google employee , John has posted answered to one of such queries as follows:

“Just to be clear, the issues from this thread, which I have reviewed in detail, are not due to changes in our policies or changes in our algorithms; they is due to a technical issue on our side that will be visibly resolved as soon as possible (it may take up to a few days to be visible for all sites though). You do not need to change anything on your side and we will continue to crawl and index your content (perhaps not as quickly at the moment, but we hope that will be resolved for all sites soon). I would not recommend changing anything significantly at this moment (unless you spot obvious problems on your side), as these may result in other issues once this problem is resolved on our side.”

As per the original SEO blog post Loss of Google Rankings in October? SEO Check! Google is definitely testing new algo (Or may have already implemented the same). And it is threat as well as opportunity for every good SEO Company. We have already started analyzing the data to check why and how it is getting affected. We looked on forums as well as in processes of formulating hypothesis as well as testing the same so that we understand the new changes.

Our first (very early) assessment points the fingers to duplicate content and “Not that Good” site structure. Though , it is too early since the experiments are set and the results are awaited.

Another hypothesis that we will test is about Dirty Back links.

Our request to the web site owners is to not get panicky; if you site is genuine then a few tweaks should help you to tide over the present problem.

Let us know if you want us to study your site and we will be glad to do so!!!!

For more information visit: SEO Company

Read more: Loss of Google Rankings in October? SEO Check!